Body Positivity In Fashion: Embracing All Shapes And Sizes In 2023

In recent years, the fashion industry has taken significant steps towards becoming more inclusive and representative of all body shapes and sizes. Body positivity has become a buzzword, and brands are starting to recognize the importance of catering to a diverse range of customers.

As a result, the industry has seen an increase in size-inclusive collections, models of all sizes on the runway, and a shift towards a more accepting and diverse culture. In this article, we will explore current trends and highlight the importance of body positivity within the fashion industry in 2023.

Let’s dive in!

Size-Inclusive Collections

Gone are the days when fashion brands only catered to straight-sized customers. Today, we see a growing number of brands, including online body positive female fashion brands like ours, offering a range of sizes from XS to 4X.

Brands that used to exclude larger sizes have now started to include them in their collections, recognizing the need to cater to customers of all sizes. This is a positive step towards creating a more inclusive and diverse industry, where every body type is celebrated and catered to.

Model Diversity

Another significant change we've seen in recent years is the increase in model diversity on the runway and in campaigns. Fashion brands are now featuring models of all shapes, sizes, and ages, recognising that there is no one "perfect" body type.

This shift towards diversity in fashion is slowly but surely becoming the norm, and we are seeing more and more models of all sizes being cast for runway shows and advertising campaigns. This is a step in the right direction towards creating a fashion industry that embraces all bodies and celebrates their uniqueness.

Changing Attitudes

One of the most significant changes we have seen in recent years is the shift in attitudes towards body positivity within the industry. Brands are recognising that customers want to see themselves represented in fashion, and this has led to a change in the way fashion is marketed and advertised.

Instead of promoting an unrealistic and unattainable beauty ideal, body positive female fashion brands are now focusing on body positivity and self-acceptance. This is a positive step towards creating a culture where every body type is celebrated and valued.

Tips For Embracing Body Positivity

While the fashion industry is making strides towards body positivity, size inclusive collections, it's important for individuals to embrace self-love and acceptance. Here are some tips for embracing body positivity:

1. Focus on self-love: Loving yourself and your body is key to embracing body positivity. Instead of focusing on your flaws, focus on what you love about yourself.

2. Surround yourself with positivity: Follow social media accounts and blogs that promote body positivity and self-love. This will help you stay inspired and motivated to embrace your unique beauty. Some inspirational body positive influencers to follow on Instagram are: 

          @Helloaseya (Dubai based)

          @curvz_n_curlz (Abu Dhabi based)

          @danaemercer 

3. Embrace your style: Wear clothing that makes you feel confident and comfortable, regardless of what others may think. Expressing yourself through fashion is a great way to embrace your uniqueness (and this is where we can help!)

4. Practise self-care: Taking care of yourself physically and mentally is crucial for body positivity. Whether it's getting enough sleep, eating well, or taking time for yourself, make self-care a priority.

5. Remember that beauty comes in all shapes and sizes: There is no one "perfect" body type, and everyone is beautiful in their own way. Celebrate your unique beauty and remember that you are worthy of love and acceptance.

The fashion industry is slowly but surely becoming more inclusive and diverse, recognising the importance of catering to customers of all shapes and sizes.

As a body positive female fashion brand based in Dubai, UAE, and Middle East, we at FLY are proud to be a part of this movement towards a more inclusive industry. It's embedded in our styles, social media and even our name - For Loving You.

By embracing all body types and celebrating their uniqueness, we can create a world where every person feels confident and beautiful in their own skin.

As a Dubai based online body positive female fashion brand, we are committed to promoting body positivity and creating a culture of acceptance within the fashion industry.