About Us
For Loving You (FLY) is a Dubai-based inclusive fashion brand, supporting body confidence and female empowerment in all we do.
Natalie Walsh, the founder and owner of FLY, understands the dilemmas many women face when trying to find “the perfect outfit” for any occasion. In the past, Natalie has suffered with her own body confidence issues and made it her mission to provide a safe shopping space for a diverse range of women, assisting them in finding go-to pieces that they fall in love with.
Clothes shopping can be difficult. Sometimes dresses can be too short or too revealing, but you also don't want frumpy clothing or outfits that are not on-trend. WE GET IT!
FLY aims to eliminate such problems with quality garments, available in standard and curve plus size ranges, from sizes UK 8- UK 20. We endeavour to provide transparent marketing that enables you to feel excited and comfortable in making purchases.
Recently, we've gone through a transition. Our previous collections were imported mainly from the US and the UK. Natalie found it difficult to find suppliers offering what she had envisaged and so now, all of our lines will be designed by us and sourced and manufactured right here in Dubai. Every design, every stitch, every garment is infused with the belief that all women were born to feel special and it is FLY's aim to allow them to do so. We're giving on-trend fashion staples that make you feel comfortable and stylish all at the same time. From wrap dresses and skirts to camis and shirts, we've got all the essentials you need.
For Loving You operates mainly in the Middle East with easy local shipping. International shipping is also available and you can contact us via our socials or email if you have any questions about shipping to your destination!
We hope you find something you love 🤍
Instagram: @shopforlovingyou
Facebook: @shopforlovingyou